Marketing Concentration (EMBA)
Requirements for the EMBA with a Concentration in Marketing (MKT)
| Code | Title | Hours |
|---|---|---|
| EMBA Core Courses | 24 | |
| BUS 5302 | In Residence: Government, Business, and Societal Impact | 3 |
| MGT 5320 | Manufacturing and Service Operations | 3 |
| FIN 5361 | Valuation and Private Equity | 3 |
| Marketing Concentration 1 | ||
| MGT 5340 | Negotiation and Conflict Resolution | 3 |
| MKT 5310 | Seminar in Marketing Strategy | 3 |
| MKT 5340 | Strategic Brand Management | 3 |
| MKT 5360 | Marketing Analytics | 3 |
| Experiential Learning (Optional) 2 | ||
| In Residence: Global Strategy: Building & Sustaining Competitive Advantage | ||
| Total Hours | 45 | |
- 1
Students complete all of the Certificate in Marketing - Dallas courses (12 hr.). Students completing this EMBA concentration will also be awarded the corresponding certificate.
- 2
Additional Fees Apply
Requirements for the Certificate in Marketing - Dallas
The courses (12 hr.) for this certificate are the same as the concentration. Students completing this EMBA concentration will also be awarded the corresponding certificate.