Marketing Concentration (OMBA)
Concentration in Marketing (MKT)
| Code | Title | Hours |
|---|---|---|
| Core Requirements | ||
| Complete all the courses listed under Core Requirements | 32 | |
| Required Courses | ||
| Select one Communication course from the following: | 4 | |
| Communicating With Data | ||
| Strategic Communication | ||
| Negotiation | ||
| Crisis Communication Management | ||
| Select three Executive Communication Concentration courses from the following: | 12 | |
| Strategic Marketing Planning | ||
| Strategic Brand Management | ||
| Marketing Analytics | ||
| Crisis Communication Management | ||
| Total Hours | 48 | |