Concentration in Marketing (MKT)

Course List

Code	Title	Hours
Core Requirements
Complete all the courses listed under Core Requirements		32
Required Courses
Select one Communication course from the following:		4
BUS 5460	Communicating With Data
BUS 5490	Strategic Communication
MGT 5402	Negotiation
Marketing Concentration requires the following three courses:
MKT 5410	Strategic Marketing Planning	4
MKT 5440	Strategic Brand Management	4
MKT 5460	Marketing Analytics	4
Total Hours		48